Ultra Right Beer, a brand launched in 2023 by MAGA political consultant Seth Weathers, has vanished from the internet with many deliveries unfulfilled.
The comedian sees being online as similar to visiting the zoo. “I don’t need to interact with that,” he says. “It’s just a thing that I enjoy, and then I walk away.”
A network of AI-generated models is using comics’ material to funnel views to their OnlyFans and Fanvue accounts—and there’s not much comedians can do about it.
From Red Pill coaches to “Dawah Bros,” influencers are dressing up hypermasculinity and misogyny in religious language—and finding audiences across social platforms.
Brands, influencers, and Etsy sellers claim they're hawking T-shirts, mugs, and buttons out of solidarity with the woman who accused seven male classmates of sexual assault. Some say it’s shameless.
Soon, hundreds of new top-level domains, including .meow and .fart, could be added to the internet. WIRED goes inside the backroom shenanigans of ICANN, the organization at the helm.
A collaborative Instagram post between footwear line HeyDude and a University of Florida frat is sparking backlash due to sexual cyber-harassment allegations against two former members.
The league is releasing romance-style audio stories to promote games. Critics say it’s cheap pandering that doesn’t address toxic masculinity in the sport.
Five years after the comedian went viral with a 12-hour blabberthon mocking the king of bro podcasting, he’s back in character to shill a supplement called “Crab Salts.”
“We’re furries at home, and we’re airline pilots at work, and these are two separate things,” says one member of the community in response to senator Tommy Tuberville's recent rant.
From outrage over Nolan Wells’ death to analysis of HBO Max’s Lanterns, Threads has transformed into a vital artery of the Black social media ecosystem.
Email scams that look like an Evite or Paperless Post invitation are meant to snatch your data. For some, they've become an excuse to reconnect with old friends or flames.
The Orlando theme park’s immersive Halloween experience now includes hot, brooding guys in an homage to romantasy antiheroes—and it’s leading to record-breaking ticket sales.
Like her biohacking boyfriend, Tolo is undergoing a grueling regimen of tests—from tracking nighttime erections to subjecting herself to extreme heat on her period—in service of “half the population.”
“This is a place where you can come and say, I fucking hate my dog today,” a Dogs Anonymous cofounder tells WIRED. “And there are people who are going to be like, yeah, that was me last Tuesday.”
Maddie Kowalski is one of countless young women who’ve had their lives destroyed by the burnerverse, a loosely connected online community of sports fans. Now she’s fighting back.
Braden Sinclair is one of just 50 people in the world who can have unlimited pasta at the chain for life. Now, fans are deciding what he should eat next.
The US government has been sharing more information about UFOs. That's fueling excitement over the possibility of the president announcing that humans are not alone.
A San Francisco “Hot List” is trying to buck stereotypes about dating in tech circles amid wider debates about the value of being perceived as attractive.
To keep scammers at bay, dating apps are embracing biometric scanning tools and “verified human” badges. These moves are sparking concerns about surveillance and privacy.
The site, called Stud or Dud, helps daters dig up dirt on potential paramours. It’s fueled by the same public data as PeopleFinders.com—and comes with many of the same concerns.
Pet owners, rescue agencies, and wildlife groups are calling for new safeguards as AI makes it harder to tell whether animals, from polar bears to house cats, are real or fake.
Lindsay Clancy’s defense argues she killed her three kids because of postpartum psychosis. But armchair detectives, including many fed-up mothers, are laying blame with her ex-husband.
The app now allows men to make the first move, suggesting its women-first positioning was limiting growth. It joins other dating apps now throwing everything at the wall in a bid to stay relevant.
The early website Hot or Not taught its users to rank people at scale. Twenty-six years later, dating apps are trying to escape the culture the site helped create.
Disney superfan Toni Kulusich has been accused of stalking her favorite character, sparking discourse about boundaries with park actors. She tells WIRED the backlash is unfair.
Joi AI hired 10 people to masturbate using AI companions as part of a monthlong “wellness” study. The company claims the practice could help “solve male loneliness.”
Many young men are driven to resentment and are financially exploited as influencers sell them classes, pills, and the illusion of clout, a new report reveals.
Online speculation over the weight loss of celebrities like Ariana Grande—even out of genuine concern—can make things worse for people struggling with eating disorders.
The gossip blogger was on TikTok covered in what appeared to be blood and wielding a knifelike object before the platform cut his stream. He’s since been hospitalized.
Mugshawtys and similar pages often frame mugshots as thirst traps. The women featured are mocked and are sometimes sexually harassed in a form of public shaming.
The communication-free form of breaking up has become ubiquitous. “I no longer had to bear her energy,” a man who ghosted his partner of four years tells WIRED.
Urban wildlife biologists say the stumpy raccoon seems to have adapted well to his environment and spinal condition—but his internet fame presents a new threat.
The opioid-like compound, which is found in kratom, can cause brutal withdrawal symptoms and will soon be a controlled substance. Some users tell WIRED it has relieved their pain and anxiety.
Ads on Instagram, TikTok, and YouTube are painting prescription stimulants in a negative light while promoting supplements for ADHD that lack evidence.
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